eDistribution /

Lawrence, F. Barry,

eDistribution / - Mason, Ohio : Thomson/South-Western, c2003. - xv, 248 p. : illustrations ;

Including Index.

Chapter 1. The changing face of distribution.--
Chapter 2. Strategic supply chain management for distribution.--
Chapter 3. Tactical planning for modern distribution.--
Chapter 4. The E-business model.--
Chapter 5. Distribution sales and marketing under E-business.--
Chapter 6. Using E-business partners to integrate the customer into the distributor's operations.--
Chapter 7. E-business tools for customer relationship management.--
Chapter 8. Forecasting in an information - rich environment.--
Chapter 9. Scientific purchasing enabled by improved information.--
Chapter 10. System visibility: Measuring and improving distribution channel management.--
Chapter 11. Standardization and successful E-business relationship.--
Chapter 12. Performance metrics in the connected world.--
Chapter 13. E-distribution strategy.--
Chapter 14. ERP/E-business and the small distribution.--
Chapter 15. Connecting the supply chain.

Highlighting the role of the distributor in the supply chain, this textbook presents an e-business model which encourages the integration of the customer into the distributor's operations. The book explains how forecasting, purchasing, decision making, inventory management, and vendor relationships

9780324121711 0324121717 9789812431400 9812431403


Electronic commerce.
Internet marketing.

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