The complete e-commerce book : design, build & maintain a successful Web-based business

Reynolds, Janice.

The complete e-commerce book : design, build & maintain a successful Web-based business - 2nd Edition. - San Francisco : CMP Books, ©2004. - v, 374 p.: illustrations ;

Including Glossary & Index.

The E-commerce phenomenon --
Designing your website --
The devil is in the details --
Server hardware --
Redundancy --
Connectivity --
Security --
Infrastructure software --
E-commerce solutions --
Adjunct software --
Quality assurance --
Website maintenance and management --
Consultants and vendors --
Web-hosting services --
Search engines and directories --
Marketing your website --
Customer service --
Logistics and order fulfillment --
Final thoughts.

Offers information on how to design, build and maintain a successful web-based business.

The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles

9781578203123 1578203120


Electronic commerce.
Business enterprises -- Computer networks.
Internet marketing.
Web sites -- Design.
Internet.
World Wide Web.

658.84 / REY

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