Strategic management of technological innovation /
Schilling, Melissa A.
Strategic management of technological innovation / - 3rd ed. - New York : McGraw-Hill/Irwin, c2010. - xvi, 318 p. : ill. ;
9780071289573 (pbk.) 0071289577 (pbk.)
Technological innovations
New products
Strategic planning.
658.514 / SCH
Strategic management of technological innovation / - 3rd ed. - New York : McGraw-Hill/Irwin, c2010. - xvi, 318 p. : ill. ;
9780071289573 (pbk.) 0071289577 (pbk.)
Technological innovations
New products
Strategic planning.
658.514 / SCH