Strategic Marketing Management 1999-2000: Planning and Control, Analysis and Decision (Record no. 36514)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00468nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788176491303 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8176491306 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | FIF |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Fifield, Paul |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic Marketing Management 1999-2000: Planning and Control, Analysis and Decision |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Indian edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi: |
| Name of publisher | Viva Books, |
| Year of publication | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xviii, 326 p. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gilligan, Colin |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference Books |
| Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Main Library | Main Library | Reference | 08/12/2000 | Purchased | 595.00 | 658.802 FIF | 005439 | Reference Books |
| Reference | Main Library | Main Library | Reference | 02/07/2003 | Purchased | 595.00 | 658.802 FIF | 007873 | Reference Books |
| Reference | Main Library | Main Library | Stacks | 02/07/2003 | Purchased | 595.00 | 658.802 FIF | 007874 | Lending Books |