Successful customer retention in a week (Record no. 38457)

MARC details
000 -LEADER
fixed length control field 00729nam a2200169 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780340781753
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0340781750
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number SMI
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Smith, Jane
245 ## - TITLE STATEMENT
Title Successful customer retention in a week
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London :
Name of publisher Hodder & Stoughton,
Year of publication 2000.
300 ## - PHYSICAL DESCRIPTION
Number of Pages 93 pages :
Other physical details illustrations ;
490 ## - SERIES STATEMENT
Series statement Successful business in a week.
520 ## - SUMMARY, ETC.
Summary, etc This guide emphasizes the importance of retaining customers for businesses, and explains how a successful customer focus can be achieved and maintained. Topics covered include: identifying customers and finding out what they want; and offering incentives to maintain customer loyalty.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Customer loyalty.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Reference Main Library Main Library Reference 12/03/2004 Purchased 300.00 658.812 SMI 008598 Reference Books

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