Contemporary strategic management (Record no. 39272)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01967nam a2200181 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781403913272 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1403913277 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4012 |
| Item number | PET |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Pettinger, Richard |
| 245 ## - TITLE STATEMENT | |
| Title | Contemporary strategic management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Houndmills, Balsingstoke, Hampshire ; |
| -- | New York : |
| Name of publisher | Palgrave, |
| Year of publication | 2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxiv, 520 pages : |
| Other physical details | illustrations ; |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The context and environment of strategic management --<br/>Strategic thinking --<br/>The nature of competition --<br/>Analysing the environment --<br/>The foundations of competitive strategy --<br/>Strategic management in practice --<br/>Strategic management in practice --<br/>Investment appraisal --<br/>Strategic management of market segments --<br/>Strategic management of customers and clients --<br/>Strategic management of products and services --<br/>The development of strategic management --<br/>Managing change --<br/>Strategic management and organisation structure --<br/>Strategic approaches to risk management --<br/>Strategic management and ethics --<br/>Strategic performance management --<br/>Enduring priorities in strategic management --<br/>Leadership --<br/>Organisation development --<br/>Strategic management development --<br/>Strategic management and globalisation --<br/>The strategic management of public services. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | <br/>"Contemporary Strategic Management uses up-to-date organisations and situations such as Barbie, rebuilding Iraq, easyJet and McDonald's to emphasise the practical side of strategy, while at the same time illustrating the theoretical issues involved." "Richard Pettinger discusses strategic analysis and choice, strategic failures and successes, investment appraisal, ethics, implementation and the development of strategic management from a managerial perspective. This approach will appeal especially to MBA and final-year management students who appreciate the 'hands on' feel of the text."--Jacket |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Strategic planning. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference Books |
| Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Main Library | Main Library | Reference | 31/08/2005 | Purchased | 1998.00 | 658.4012 PET | 009899 | Reference Books |