Marketing of agricultural products (Record no. 39630)
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000 -LEADER | |
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fixed length control field | 02121nam a2200205 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780130105844 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0130105848 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 338.1 |
Item number | KOH |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Kohls, Richard L. |
245 ## - TITLE STATEMENT | |
Title | Marketing of agricultural products |
250 ## - EDITION STATEMENT | |
Edition statement | 9th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Upper Saddle River, NJ : |
Name of publisher | Prentice Hall, |
Year of publication | ©2002. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xv, 544 pages : |
Other physical details | illustrations, maps ; |
500 ## - GENERAL NOTE | |
General note | Index annexed |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | I. THE FRAMEWORK OF THE MARKETING PROBLEM. 1. Introduction to Food Marketing. 2. Analyzing Agricultural and Food Markets. 3. Agricultural Production and Marketing. II. FOOD MARKETS AND INSTITUTIONS. 4. Food Consumption and Marketing. 5. Food Processing and Manufacturing. 6. Food Wholesaling and Retailing. 7. The International Food Market. III. PRICES AND MARKETING COSTS. 8. Price Analysis and the Exchange Function. 9. Competition in Food Markets. 10. Farm and Food Prices. 11. Food Marketing Costs. IV. FUNCTIONAL AND ORGANIZATIONAL ISSUES. 12. The Changing Organization of Food Markets. 13. Cooperatives in the Food Industry. 14. Market Development and Demand Expansion. 15. Market and Bargaining Power. 16. Market Information. 17. Standardization and Grading. 18. Transportation. 19. Storage. 20. Risk Management and the Futures Market. V. THE GOVERNMENT AND FOOD MARKETING. 21. Government, Price, Income and Marketing Programs. 22. Food Marketing Regulations. VI. COMMODITY MARKETING. 23. Livestock and Meat Marketing. 24. Milk and Dairy Product Marketing. 25. Poultry and Egg Marketing. 26. Grain Marketing. 27. Cotton and Textile Marketing. 28. Tobacco and Tobacco Product Marketing. 29. Fruit and Vegetable Marketing. Glossary. Index. |
520 ## - SUMMARY, ETC. | |
Summary, etc | <br/>Suitable for beginning-level food marketing courses in departments of agricultural economics, this book provides instructors with a treatment of food marketing systems. It blends marketing and economic theory with real world analytical tools in order to assist students in understanding the food system and making useful marketing decisions. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Produce trade. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Farm produce -- Marketing. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Reference Books |
Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Permanent Reference | Main Library | Main Library | Permanent Reference | 28/11/2007 | Purchased | 12033.45 | 338.1 KOH | 010621 | Permanent Reference |