Marketing of agricultural products (Record no. 39630)

MARC details
000 -LEADER
fixed length control field 02121nam a2200205 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780130105844
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0130105848
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.1
Item number KOH
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Kohls, Richard L.
245 ## - TITLE STATEMENT
Title Marketing of agricultural products
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Upper Saddle River, NJ :
Name of publisher Prentice Hall,
Year of publication ©2002.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xv, 544 pages :
Other physical details illustrations, maps ;
500 ## - GENERAL NOTE
General note Index annexed
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note I. THE FRAMEWORK OF THE MARKETING PROBLEM. 1. Introduction to Food Marketing. 2. Analyzing Agricultural and Food Markets. 3. Agricultural Production and Marketing. II. FOOD MARKETS AND INSTITUTIONS. 4. Food Consumption and Marketing. 5. Food Processing and Manufacturing. 6. Food Wholesaling and Retailing. 7. The International Food Market. III. PRICES AND MARKETING COSTS. 8. Price Analysis and the Exchange Function. 9. Competition in Food Markets. 10. Farm and Food Prices. 11. Food Marketing Costs. IV. FUNCTIONAL AND ORGANIZATIONAL ISSUES. 12. The Changing Organization of Food Markets. 13. Cooperatives in the Food Industry. 14. Market Development and Demand Expansion. 15. Market and Bargaining Power. 16. Market Information. 17. Standardization and Grading. 18. Transportation. 19. Storage. 20. Risk Management and the Futures Market. V. THE GOVERNMENT AND FOOD MARKETING. 21. Government, Price, Income and Marketing Programs. 22. Food Marketing Regulations. VI. COMMODITY MARKETING. 23. Livestock and Meat Marketing. 24. Milk and Dairy Product Marketing. 25. Poultry and Egg Marketing. 26. Grain Marketing. 27. Cotton and Textile Marketing. 28. Tobacco and Tobacco Product Marketing. 29. Fruit and Vegetable Marketing. Glossary. Index.
520 ## - SUMMARY, ETC.
Summary, etc <br/>Suitable for beginning-level food marketing courses in departments of agricultural economics, this book provides instructors with a treatment of food marketing systems. It blends marketing and economic theory with real world analytical tools in order to assist students in understanding the food system and making useful marketing decisions.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Produce trade.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Farm produce -- Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Permanent Reference Main Library Main Library Permanent Reference 28/11/2007 Purchased 12033.45 338.1 KOH 010621 Permanent Reference

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