Mastering business planning and strategy : the power and application of strategic thinking (Record no. 39835)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01278nam a2200229 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781854184368 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1854184369 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781854183293 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 185418329x |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.401 |
| Item number | ELK |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Elkin, Paul M. |
| 245 ## - TITLE STATEMENT | |
| Title | Mastering business planning and strategy : the power and application of strategic thinking |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London: |
| Name of publisher | Thorogood Publishing, |
| Year of publication | 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | vii, 176 p. |
| 490 ## - SERIES STATEMENT | |
| Series statement | Masters in management series. |
| 500 ## - GENERAL NOTE | |
| General note | Previous edition: 1998. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1 Mastering business success; 2 Mastering strategic analysis; 3 Mastering market analysis; 4 Mastering the Volume - Cost - Profit relationship; 5 Mastering organisational analysis; 6 Mastering option appraisal; 7 Mastering strategic leadership; 8 Mastering performance measurement; 9 Mastering new business development. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Serves as a practical guide to developing successful business plans and strategies. This work looks at practical techniques for profiling the business and the competition, analysing the market, mastering strategic thinking, positioning for marketplace success, option appraisal and strategic decision making, as well as implementing change. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business planning. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference Books |
| Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Main Library | Main Library | Reference | 11/08/2008 | Purchased | 3505.00 | 658.401 ELK | 011143 | Reference Books |