Collaborating with customers to innovate : conceiving and marketing products in the networking age (Record no. 41104)
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000 -LEADER | |
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fixed length control field | 01366cam a22002654a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781847203731 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 1847203736 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781849800587 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 1849800588 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.575 |
Item number | PRA |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Prandelli, Emanuela. |
245 10 - TITLE STATEMENT | |
Title | Collaborating with customers to innovate : conceiving and marketing products in the networking age |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Cheltenham, UK ; Northampton, MA : |
Name of publisher | Edward Elgar, |
Year of publication | ©2008. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xii, 161 p. : |
Other physical details | illustrations ; |
500 ## - GENERAL NOTE | |
General note | Including Index. |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | An increasing need for innovation --<br/>The promise of collaborative innovation --<br/>Tools for collaborative innovation --<br/>Managing an integrated portfolio of tools for collaborative innovation --<br/>From collaborative to distributed innovation --<br/>Virtual communities --<br/>Virtual knowledge brokers --<br/>Open-source systems --<br/>Conclusions. |
520 ## - SUMMARY, ETC. | |
Summary, etc | The Internet has created the problem of an increasing need for innovation, but - as this volume explains - also provides the solution. The authors explore the collaborative potential offered by customers in digital environments to enhance the effectiveness of new product development. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | New products. |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Renewal. |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Clients. |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Collaboration. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Swahney, Mohanbir. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Verona, Gianmario. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Reference Books |
Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Reference | Main Library | Main Library | Reference | 01/01/2013 | Purshased | 3929.00 | 658.575 PRA | 013063 | Reference Books |