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International Encyclopaedia of Marketing

Contributor(s): Bhambra, A.S. (Editor) | Chaudhary, A.K. (Editor)Material type: Text

TextPublication details: New Delhi : Anmol Publications, 1998Description: Volume 1 - 311 p., Volume 2 - 258 p., Volume 3 - 213 p., Volume 4 - 259 p., Volume 5 - 282 p. 5 volumes : illustrationsISBN: 9788126101528 ; 8126101520Subject(s): Marketing -- Encyclopedias | MarketingDDC classification: 658.8003

Contents:

v. 1. International marketing -- v. 2. Industrial marketing -- v. 3. Strategic marketing -- v. 4. Marekting information -- v. 5. Marketing research.

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Barcode
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 01	Not for loan	005145
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 02	Not for loan	005146
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 03	Not for loan	005147
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 04	Not for loan	005148
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 05	Not for loan	005149

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Previous	658.8003 INT International Encyclopaedia of Marketing	658.8003 INT International Encyclopaedia of Marketing	658.8003 INT International Encyclopaedia of Marketing	658.8003 INT International Encyclopaedia of Marketing	658.8003 INT International Encyclopaedia of Marketing	658.84 GIL Global marketing	658.84 STR E- Marketing	Next

v. 1. International marketing --
v. 2. Industrial marketing --
v. 3. Strategic marketing --
v. 4. Marekting information --
v. 5. Marketing research.

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