Business development : a guide to small business strategy
Material type: TextPublication details: Oxford ; Boston ; Butterworth-Heinemann, 2001Description: x, 192 p. : illustrationsISBN: 9780750652476; 0750652470Subject(s): Strategic planning | Small businessDDC classification: 658.4012http://lib.vau.jfn.ac.lk:8000/cgi-bin/koha/cataloguing/addbiblio.pl?biblionumber=38197&z3950=1&frameworkcode=KET&breedingid=68623# | 658.022 Online resources: Click here to access online | Click here to access onlineItem type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Lending Books | Main Library Stacks | Reference | 658.4012 BUT (Browse shelf(Opens below)) | Available | 011533 | ||
Reference Books | Main Library Reference | Reference | 658.4012 BUT (Browse shelf(Opens below)) | Available | 008185 |
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Includes Index.
Preface; The culture shift; Performance review: where are we now?; Planning for the future: where are we going?; What resources will we need?; Developing a sales and marketing strategy; Expanding the market; Understanding customers; Staffing the business; Evaluation financial performance; Planning and obtaining finance; Implementing the strategic plan; Owner-manger: what it takes: Appendix --
The revised SFEDI Business Management & Development Standards; Index.
Business Development shows how to make the most of the stages of growth most businesses pass through at some point. It shows how to deal with the different types of problems that are encountered during this process.
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