TY - BOOK AU - Velasquez,Manuel G. TI - Business ethics : concepts and cases SN - 0130938211 U1 - 174.4 PY - 2002/// CY - New Delhi PB - Pearson Education. KW - Business ethics N1 - Included Index; I. BASIC PRINCIPLES. 1. Ethics and Business. CASES: Napster's Revolution. H. B. Fuller and the Street Children of Central America.2. Ethical Principles in Business. CASES: Publius. Philip Morris' Troubles. Pepsi's Burma Connection.II. THE MARKET AND BUSINESS. 3. The Business System. CASES: The Health Business. Accolade versus Sega. Brian's Franchise.4. Ethics in the Marketplace. CASES: Playing Monopoly: Microsoft. A Japanese Bribe.III. BUSINESS AND ITS EXTERNAL EXCHANGES-ECOLOGY AND CONSUMERS. 5. Ethics and the Environment. CASES: Genetic Engineering at Monsanto/Pharmacia. The New Market Opportunity.6. The Ethics of Consumer Production and Marketing. CASES: AIDS and Needles. Toy Wars.IV. BUSINESS AND ITS INTERNAL CONSTITUENCIES-EMPLOYEE ISSUES. 7. The Ethics of Job Discrimination. CASES: Wage Differences at Robert Hall. Brian Weber.8. The Individual in the Organization. CASES: The Gap. Working for Eli Lilly & Company.Index N2 - This book provides readers with a clear, straightforward writing style, an abundance of examples, detailed real-life cases, and current data and statistics ER -