Project management in new product development
Material type: TextPublication details: New Delhi: Tata McGraw-Hill, 2008.Description: xxxiii, 397 pages : illustrationsISBN:- 9780071496728
- 0071496726
- 658.575 BAR
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Reference Books | Main Library Reference | Reference | 658.575BAR (Browse shelf(Opens below)) | Available | 011875 |
Includes index
Acknowledgements --
About the Author --
Introduction --
Chapter 1: Create a Culture of Ideas --
Chapter 2: Strategic Alignment, Business Value, and 51 Portfolio Development --
Chapter 3: Project Integration and Set Up --
Chapter 4: Product Concept Definition --
Chapter 5 Full Product Development and Marketing --
Chapter 6: New Product Development in Electronic Instrumentation --
Chapter 7: Quality, Six Sigma, and New Product Development --
Chapter 8: Measuring New Product Development --
Chapter 9: New Product Development Project Management and Teamwork --
Chapter 10: Risk and New Product Development --
Appendix A: Generic New Product Development Work Breakdown Structure --
Appendix B: New Product Development Course Outline --
Appendix C: Questions and Answers --
Appendix D: PowerPoint Presentations --
Bibliography.
"The first book to integrate project management and product development, Project Management in New Product Development shows you how to manage the translation of ideas into new products and services and get them to market cheaper, better, and faster using advanced project management tools and techniques." "Packed with detailed case studies and illustrations, this unique book explains how to move new products and services quickly from concept to product to market as a managed and seamless process free of problems and delays. This project tool also shows how to ensure that bad products are stopped at gateway points, before they become product and project failures."--Jacket
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