000			00729nam a2200169 a 4500
020			_a9780340781753
020			_a0340781750
082			_a658.812 _bSMI
100			_aSmith, Jane
245			_aSuccessful customer retention in a week
260			_aLondon : _bHodder & Stoughton, _c2000.
300			_a93 pages : _billustrations ;
490			_aSuccessful business in a week.
520			_aThis guide emphasizes the importance of retaining customers for businesses, and explains how a successful customer focus can be achieved and maintained. Topics covered include: identifying customers and finding out what they want; and offering incentives to maintain customer loyalty.
650			_aCustomer loyalty.
942			_cREF
999			_c38457 _d38457