000 | 00596cam a2200193 a 4500 | ||
---|---|---|---|
020 | _a9780415899284 (pbk.) | ||
082 | 0 | 0 |
_a658.83 _bESS |
100 | _aLawrence Silver...[et al.] | ||
245 | 0 | 4 | _aThe essentials of marketing research |
250 | _a3rd ed. | ||
260 |
_aNew York : _bRoutledge, _c2013. |
||
300 | _ax, 362 p. : | ||
500 | _aRev. ed. of: Marketing research : text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. 2nd ed. | ||
650 | 0 | _aMarketing research. | |
650 | 0 | _aMarketing research | |
700 | 1 | _aSilver, Lawrence S., | |
700 | 1 | _aWrenn, Bruce. | |
942 | _cBK | ||
999 |
_c43310 _d43310 |