Profitable customers : how to identify, develop and retain them (Record no. 37485)
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000 -LEADER | |
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fixed length control field | 00850nam a2200217 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780749428259 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0749428252 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9788175540958 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 8175540958 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | WIL |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Wilson, Charles |
245 ## - TITLE STATEMENT | |
Title | Profitable customers : how to identify, develop and retain them |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi: |
Name of publisher | Kogan Page, |
Year of publication | 1999. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | viii, 184 pages : |
Other physical details | illustrations ; |
490 ## - SERIES STATEMENT | |
Series statement | Professional paperbacks |
500 ## - GENERAL NOTE | |
General note | Index annexed |
520 ## - SUMMARY, ETC. | |
Summary, etc | Designed to help suppliers improve the way they manage their customer base, to defend and build sales, enhance margins, and reduce the cost of serving the customer, this text's overall message is that by actively managing the customer base, companies can maximize profits. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Customer services. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Reference Books |
Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
---|---|---|---|---|---|---|---|---|---|
Reference | Main Library | Main Library | Reference | 13/03/2002 | Purchased | 437.50 | 658.8 WIL | 007109 | Reference Books |