Local cover image
Local cover image
Image from Google Jackets

The complete MBA for dummies

By: Contributor(s): Material type: TextTextPublication details: New Delhi : IDG Books Worldwide, ©2000. Description: xii, 407 p. : illustrationsISBN:
  • 8126501294
  • 9788126501298
  • 076455204X
  • 9780764552045
Subject(s): DDC classification:
  • 650 ALL
Contents:
The new, improved world of business. If your business hasn't changed lately, it probably should! -- Information technology: the new competitive advantage -- Global business: fun and profit in Kathmandu -- Look into your crystal ball and do some strategic planning -- Managing a business in the new world. Managing is hard; leading is even harder -- Carrots and sticks: the ins and outs of motivating employees -- Hiring and firing: how to get good employees and keep them -- One for all and all for one: building teams that really work -- Money: what you don't know will hurt you. All you ever wanted to know about accounting -- Working your way through financial statements -- Deciphering the mysteries of financial planning and analysis -- It takes money to make money -- Understanding stocks and bonds -- Marketing in the new world. You are nothing without a customer -- Focusing your efforts with a marketing plan -- Does anyone really pay attention to advertising and promotion? -- The new world of selling -- Other important stuff. Manufacturing and distribution: technology makes the difference -- The ins and outs of risk management -- In business, everything is a negotiation -- Some basic entrepreneurial economics -- The part of tens. Ten biggest mistakes managers make -- Ten creative ways to market your products and services -- Ten best free business resources -- Ten steps to improve your cash flow--now!
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Reference Books Reference Books Main Library Reference Reference 650 ALL (Browse shelf(Opens below)) Available 012683
Total holds: 0

Included Index

The new, improved world of business. If your business hasn't changed lately, it probably should! --
Information technology: the new competitive advantage --
Global business: fun and profit in Kathmandu --
Look into your crystal ball and do some strategic planning --
Managing a business in the new world. Managing is hard; leading is even harder --
Carrots and sticks: the ins and outs of motivating employees --
Hiring and firing: how to get good employees and keep them --
One for all and all for one: building teams that really work --
Money: what you don't know will hurt you. All you ever wanted to know about accounting --
Working your way through financial statements --
Deciphering the mysteries of financial planning and analysis --
It takes money to make money --
Understanding stocks and bonds --
Marketing in the new world. You are nothing without a customer --
Focusing your efforts with a marketing plan --
Does anyone really pay attention to advertising and promotion? --
The new world of selling --
Other important stuff. Manufacturing and distribution: technology makes the difference --
The ins and outs of risk management --
In business, everything is a negotiation --
Some basic entrepreneurial economics --
The part of tens. Ten biggest mistakes managers make --
Ten creative ways to market your products and services --
Ten best free business resources --
Ten steps to improve your cash flow--now!

There are no comments on this title.

to post a comment.

Click on an image to view it in the image viewer

Local cover image

© University of Vavuniya

------