The essentials of marketing research
Material type:
TextPublication details: New York : Routledge, 2013Edition: 3rd edDescription: x, 362 pISBN: 9780415899284 (pbk.)Subject(s): Marketing research | Marketing researchDDC classification: 658.83
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Reference Books
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Main Library Reference | Reference | 658.83 ESS (Browse shelf(Opens below)) | Available | 014375 | ||
Lending Books
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Main Library Stacks | Reference | 658.83 ESS (Browse shelf(Opens below)) | Available | 014376 |
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| 658.827 POS Global brand integrity management : how to protect your product in today's competitive environment. | 658.83 AAK Marketing Research | 658.83 BOY Marketing Research: Text and Cases | 658.83 ESS The essentials of marketing research | 658.83 HAI Marketing research : within a changing information environment | 658.83 KIN Marketing research : an applied approach | 658.83 KIN Marketing research : an applied approach |
Rev. ed. of: Marketing research : text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. 2nd ed.
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