Managerial Economics : Principles and Worldwide Applications
Material type: TextPublication details: New Delhi : Oxford University Press, 2020Edition: 9th edDescription: xxiv, 616 pISBN: 9780199496563; 0199496560Subject(s): Managerial economicsDDC classification: 331.714Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Lending Books | Main Library Stacks | Reference | 331.714 SAL (Browse shelf(Opens below)) | Available | 016155 |
PREFACE; PART ONE: INTRODUCTION; 1. The Nature and Scope of Managerial Economics; 2. Demand, Supply and Equilibrium Analysis 3. Optimization Techniques and New Management Tools; PART TWO: 4. Demand Theory; 5. Demand Estimation; 6. Demand Forecasting; PART THREE: PRODUCTION AND COST ANALYSIS; 7. Production Theory and Estimation; 8. Cost Theory and Estimation; PART FOUR: MARKET STRUCTURE AND PRICING PRACTICES; 9. Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition; 10. Oligopoly and Firm Architecture; 11. Game Theory and Strategic Behaviour; 12. Pricing Practices; PART FIVE: REGULATION, AND FAIR COMPETITION : 13. The Role of Government in the Economics
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