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Fundamentals of entrepreneurship

By: Material type: TextTextPublication details: Delhi : Prentice-Hall, India, 2013Edition: Third editionDescription: xi, 267 pISBN:
  • 9788120347502
  • 9789390464555
Subject(s): DDC classification:
  • 338.04 NAN
Summary: The new edition of this compact text continues to serve as an essential guide to students and entrepreneurs for establishing a new venture. The book shows the reader, in an easy to understand style, how to mobilize resources, how to tap market opportunities, how to conduct feasibility studies, and how to promote new ventures. Besides, the book discusses in detail the various techniques of product and process development and the method of product pricing
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Lending Books Lending Books Main Library Stacks Reference 338.04 NAN (Browse shelf(Opens below)) Available 016739
Total holds: 0

Includes index

The new edition of this compact text continues to serve as an essential guide to students and entrepreneurs for establishing a new venture. The book shows the reader, in an easy to understand style, how to mobilize resources, how to tap market opportunities, how to conduct feasibility studies, and how to promote new ventures. Besides, the book discusses in detail the various techniques of product and process development and the method of product pricing

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