Entrepreneurship and Small Business Management

By:

Meyer, Earl C

Contributor(s):

Allen, Kathleen R

Material type: Text

9780026751193
0026751194

Subject(s):

Small business -- Management

DDC classification:

658.022 MEY

Contents:

Role of small business in the U.S. economy: Our entrepreneurial heritage; Economic forces -- What it takes to be an entrepreneur: Your potential as an entrepreneur; Business communication; Math for entrepreneurs; Decision skills -- Creating your small business: Selecting your field; Types of business ownership; Business plan, an overview; Market analysis; Marketing mix; Legal requirements; Equipment, supplies, and inventory; Site selection; Physical layout; Protecting your business; Operations and staffing; Promoting your business; Record keeping; Financing your business -- Managing and expanding your small business: Managing your operation; Purchasing, inventory, and production management; Human resource management; Financial management; Computers in small business management; Marketing management; Social and ethical responsibility; Making your business grow -- Glossary.

Summary: This program can help your students become successful in creating and running a small business. Its focus is on selecting a business, preparing a business plan, and managing an ongoing operation.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Lending Books	Main Library Stacks	Reference	658.022 MEY (Browse shelf(Opens below))	Available		011556

Total holds: 0

Includes index

Role of small business in the U.S. economy: Our entrepreneurial heritage; Economic forces --
What it takes to be an entrepreneur: Your potential as an entrepreneur; Business communication; Math for entrepreneurs; Decision skills --
Creating your small business: Selecting your field; Types of business ownership; Business plan, an overview; Market analysis; Marketing mix; Legal requirements; Equipment, supplies, and inventory; Site selection; Physical layout; Protecting your business; Operations and staffing; Promoting your business; Record keeping; Financing your business --
Managing and expanding your small business: Managing your operation; Purchasing, inventory, and production management; Human resource management; Financial management; Computers in small business management; Marketing management; Social and ethical responsibility; Making your business grow --
Glossary.

This program can help your students become successful in creating and running a small business. Its focus is on selecting a business, preparing a business plan, and managing an ongoing operation.

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